The Art of Mobile Community Engagement

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Mobile community engagement combines the latest new media and social media marketing techniques and maps them into the surging mobile domain. It is a long-term strategy to connecting with your stakeholders. Similar to a Facebook page, but with greater reach, personalization and bi-directional interaction, mobile community engagement is about getting your information into the pocket of your audience, creating an environment for two-way dialog and finding ways of staying on their mobile device by providing features that people will find valuable at specific locations and times in their lives.

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This product was added to our catalog on Monday 31 January, 2011.

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